Hardwicke Identity
Hardwicke Building appointed 400 to create a new visual identity that would improve their image and positioning to help achieve their ambitious business goals.
Renaming the firm Hardwicke was the first step in the development of a strategy that lead to a complete overhaul of their brand style, approach and tone of voice.
A bolder colour palette, tightened logotype and a stronger typographic style improve legibility and clearly define their ambitions across all applications.