Royal Mail HealthBus | Branding and vehicle livery.
Royal Mail came to 400 to brand their state-of-the-art mobile health clinic. Offering health advice and support to over 195,000 employees, the HealthBus needed a distinct design to compliment the Royal Mail brand.
A strong logotype with a simple creative design was created to ensure that the clinic was recognisable and legible while in motion or stationary. The reverse type on the front of the bus ensures that drivers ahead could read the logo in their rear view mirror, while the green colour was chosen for its strong emotional correspondence with safety and healing power.
Look out for it! The HealthBus is set to ride for up to 40 weeks this year.
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